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Enzymes: Nature’s Life Force |
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Written by Dr. John Heinerman
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Enzymes are fundamental to all life. They are substances that make life
possible - the true "life-force" of every living thing. Without
enzymes, biological activity would not occur, because they are needed
for every chemical reaction in the body.
Enzymes are catalysts, made of either whole or partial protein
molecules. They are able to cause or accelerate chemical changes in
living organisms, without being changed themselves.
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Read more...
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The Art of Persuading and Endangering Young Consumers, Part 1 |
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Written by Tahlea Jankoski
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What makes a child reach for a soda pop, instead of a refreshing bottle
of water? Why not some crunchy carrot sticks, instead of a candy bar?
Maybe these popular sayings will give some answers. "Obey your thirst",
"They-rrrre Grrrreat", "Eat 'em up", "How much can you handle?" "Melts
in your mouth, not in your hand", "Taste the Rainbow", "Did somebody
say . . .?"
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Read more...
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The Art of Persuading and Endangering Young Consumers, Part 2 |
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Written by Tahlea Jankoski
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Anyone in advertising knows that the first goal is to create a
perceived "need" for a particular product. There has to be a reason to
want to buy something. The most common way to develop a need is seen in
commercials that use sensuous or "weasel" words. These words appeal to
the senses of taste, smell, touch, hearing or vision.
The more common "weasel" words, used to create appeal for food
products, are terms such as "smooth, creamy, crunchy, delicious, yummy,
rich, and pure". Sounds like "mmm" and "yum-m" are also used to create
desire for the food product.
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Read more...
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Outwit Arthritis And More! |
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Written by James F. Scheer
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Reduce Pain, Joint Swelling . . . Increase Range of Mobility!
Very few orthodox doctors favor natural products for treating the pain
and stiffness of arthritis and similar disabilities resulting from
accidents. Not so, with Ramon B. Gustilo, MD, Chair in Orthopedic
Surgery at the Minneapolis Medical Research Foundation.
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