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Uncompromising
Quality
Would you risk giving your family anything
less than "exceptional"? 
When you insist on using only the finest ingredients available,
a dependable, high-end product is much easier to achieve. Starting
with thoroughly tested and pure ingredients, every product is
manufactured in an FDA licensed, pharmaceutical factory. You might be
wondering: "Doesn't that increase the costs of
manufacturing?" And the answer is: "Yes...
it sure does." But, this is a choice we make,
not just for you, but because we consume the products, as well. When
you are comparison shopping for a product, do you shop only based on
price? If so, you might be interested in knowing that there are vast
differences in the cost - and quality - of most raw materials. As
an example, if you are purchasing a B12 product for yourself and your family, would
you have confidence in a product in which the raw material for B12 cost the
company $37 per kilo? Or would you have more comfort in the effectiveness of a
product if you knew the raw material, instead, cost $17,000 per kilo? Yes,
you read that correctly... that says $37 vs. $17,000 per kilo. Gee, I
wonder if there is a difference in the quality? Or
how about if a product formula calls for ginkgo biloba... would you prefer to
trust a product that you know uses only the same form of ginkgo biloba that
German doctors prescribe as a mood altering drug, or are you okay not knowing if
it is free of lead, melamine, and diethylene glycol (a deadly component of
antifreeze)? The difference between a 'good
job' and a 'quality job' is in the details. And the details begin with
ensuring that only the very best material is used to make products for you.
So,
in a market that is so loaded with "wanna-be, me-too" companies, how
do we stand out in the crowd?
By adhering to an unwavering commitment to Quality, from the
selection of the raw materials, to the reliance of only FDA licensed,
pharmaceutical manufacturing processes.
Since 1997, without compromise, we have accepted nothing less than excellence... and
we never will.
This is Our Commitment to You.
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Obsessed Customer Service
When it comes to having someone manage the Customer Experience,
you want to know you have the most persnickety trail boss ramrodding the
operation that involves getting the product in your hands, in the condition
and time frame you expect.
And if, on the rare occasion, you have a concern you wish to
address, you want to know you can speak to an actual human, located in the
U.S., who can understand you, and "fix it".
Yep... when it comes to having someone on your side to help you,
you want the most cantankerous and ornery curmudgeon you can find.

(Trail Boss and Chief Curmudgeon)
Tamara: VP/COO, Director Customer Service
Don't let Tamara's appearance fool you... she wears sharp
spurs, carries a big stick, and makes sure you are taken care of through every
stage of the customer process.
Companies approach their customer service philosophy in a number
of ways. Some make it almost impossible to reach them. Others let you
contact them, but give you the runaround. Still others figure it is best
to promise the world, but simply never deliver. That only works for
companies who plan to be out of business in a short time.
Since 1997, we have performed customer service in a rather
simplistic way:
Help you be happy.
We have an equally simple Guarantee:
If you are happy,
we are happy.
(Statement
of Guarantee - click here)
The call center is available 24 hours a day, 7 days a
week. And if you have a question they are unable to answer, they will
connect you to our customer experience supervisor, Stephanie, who has her very
own large stick and pair of spurs to help make things happen.
Although
we don't understand why Steph doesn't stay at the office 24/7 like the call
center folks, during normal business hours, she sure can solve most puzzles.
And ultimately, if no one else can help you, we don't hide our
president. Sure... we keep him locked in a cage... but we don't hide
him. If no one else can help, we let Bill out long enough to answer a
question, but not so long that he breaks something.
This is Our Commitment to You.
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